The Trouble with Offline Tracking

Early last week, a story running on CNNMoney detailed the efforts of two malls to track visitors’ movements throughout the shopping center. Short Pump Town Center, located just outside of Continue reading →

Designing an Effective Mobile Website Experience

Optimizing your website experience for a mobile audience is more important today than ever. A recent comScore report indicates that of 234 million Americans that own a mobile device, 76.8 Continue reading →

Attack of the Interactive Billboards

Earlier this week, McDonald’s was in the news for an innovative ad campaign in Stockholm. An interactive billboard was installed in a busy part of town and now passers-by are Continue reading →

Reflecting on WebVisions 2011

At Tahzoo, we spend a lot of time debating future of technology and how it will continue to shape the way we interact with each other. We look back to Continue reading →

From Physical to Digital: How Everyday Movements are Shaping our Digital Experiences

Earlier this month, ING Direct announced an update to its iPhone app that allows its Electric Orange Checking customers to conduct Person2Person transactions using Bump technology. ING predicts that their Continue reading →

AV by AIM Embraces a Single Purpose

Ten years ago, AIM was the most popular means of internet communication. But the service was quickly overtaken by status updates, tweets and check-ins. AV is AIM’s latest attempt to Continue reading →

What Can Video Games Teach Us About Designing Web Experiences?

I’ve been playing video games for most of my life. I still remember that day in 1989 when I got a Game Boy for my birthday and the excitement that Continue reading →

Axure 6.0 is in the Wild!

Earlier this month, Axure released the latest iteration of their prototyping software. Building upon their success, Axure’s development team has added a host of features that give the tool greater Continue reading →

Consider Iterative Prototyping to Gain Faster Approvals

Building a new website or mobile application for a client can sometimes be a challenging experience. New fears and challenges often accompany the beginning of every new project. As consultants Continue reading →