If you frequent the blog, you’ll know how much we love Bacon Content, but why wouldn’t we? Advertising has taught us that bacon makes everything better. Although bacon can be irresistible, and better than true love itself, one would be very foolish to neglect the health of their content as a whole.
This week, we will begin with an introduction to getting content fit. In this podcast, you’ll learn exactly what getting your content fit means and why it’s important. You’ll better understand why you’re in need of a plan for your content. More importantly, you’ll have the tools to gauge whether your content is unhealthy to begin with and exercise the necessary steps to whip your content into shape.
Are you stuck in a content rut? Is your content too tired, too heavy, or needs to bulk up? Then, you’ve come to the right place. Ian Truscott, SVP of Content Strategy here at Tahzoo is going to explore Content Strategy and help you to get your content fit. By the end of this 4-part program, you’ll be equipped to tackle those out of shape areas in your content because you will have a plan to guide you in the right direction.
Taking these steps will make your content more attractive to your audience, thus prompting them to engage more with your brand. At the end of the program, you’ll get a content fitness checklist that you can use to follow through on your new found commitment to content marketing. The next podcast will be on Cutting The Fat, an issue even some of the biggest companies face.
You can begin by tuning into the podcast below. If you have any questions, please leave a comment and we will be more than happy to indulge your curiosity. Thanks for listening!
[soundcloud url=”https://api.soundcloud.com/tracks/190785884″ params=”auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false&visual=true” width=”100%” height=”450″ iframe=”true” /]